Risk preferences, transaction costs, and choice of marketing contracts : evidence from a choice experiment with fresh vegetable producers

Michael Vassalos (Department of Agricultural and Environmental Sciences, Clemson University, Clemson, USA); Wuyang Hu (Department of Agricultural and Environmental Sciences, Clemson University, Clemson, USA); Timothy Woods (Department of Agricultural and Environmental Sciences, Clemson University, Clemson, USA); Jack Schieffer (Department of Agricultural and Environmental Sciences, Clemson University, Clemson, USA); Carl Dillon (Department of Agricultural and Environmental Sciences, Clemson University, Clemson, USA)