Role of trust and customer loyalty in reducing perceived security risk in internet banking
Bikram Jit Singh Mann; Sunpreet Kaur Sahni
| Year of publication: |
2013
|
|---|---|
| Authors: | Mann, Bikram Jit Singh ; Sahni, Sunpreet Kaur |
| Published in: |
International journal of electronic business. - Olney, Bucks. : Inderscience Publ., ISSN 1470-6067, ZDB-ID 2106327-8. - Vol. 10.2013, 4, p. 331-354
|
| Subject: | internet banking | customer orientation | customer service quality | customer satisfaction | trust | customer loyalty | perceived security risk | Beziehungsmarketing | Relationship marketing | Kundenzufriedenheit | Customer satisfaction | Vertrauen | Confidence | Electronic Banking | Electronic banking | Dienstleistungsqualität | Service quality | Kundenservice | Customer service | Konsumentenverhalten | Consumer behaviour | Kundenbindung | Customer retention | Internet | Datensicherheit | Data security | Privatkundengeschäft | Personal banking |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009790705