Sales leadership icons and models : how comic book superheroes would make great sales leaders
Year of publication: |
2015
|
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Authors: | Rapp, Adam ; Ogilvie, Jessica ; Bachrach, Daniel G. |
Published in: |
Business horizons. - Amsterdam : Elsevier, ISSN 0007-6813, ZDB-ID 222663-7. - Vol. 58.2015, 3, p. 261-274
|
Subject: | Leadership competencies | Sales excellence | Superheroes | Management styles | Storytelling | Führungsstil | Leadership style | Verkauf | Selling | Führungskräfte | Managers | Verkaufspersonal | Salespeople | Erfolgsfaktor | Success factor | Narrative Methode | Narrative method |
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