Sampling and pricing strategy under competition
| Year of publication: |
October 2018
|
|---|---|
| Authors: | Wu, Lingli ; Deng, Shiming ; Jiang, Xuan |
| Published in: |
Omega : the international journal of management science. - Oxford [u.a.] : Elsevier, ISSN 0305-0483, ZDB-ID 124502-8. - Vol. 80.2018, p. 192-208
|
| Subject: | Marketing | Consumer fit uncertainty | Fit-revealing strategy | Intensity of product competition | Decision sequence | Preismanagement | Pricing strategy | Theorie | Theory | Wettbewerb | Competition | Marketingmanagement | Marketing management | Konsumentenverhalten | Consumer behaviour | Stichprobenerhebung | Sampling | Preiswettbewerb | Price competition | Entscheidung unter Unsicherheit | Decision under uncertainty |
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