Satisfaction and repurchase behavior in a business-to-business setting : investigating the moderating effect of manufacturer, company and demographic characteristics
Marcel Paulssen ; Matthias M. Birk
| Year of publication: |
2007
|
|---|---|
| Authors: | Paulssen, Marcel ; Birk, Matthias M. |
| Publisher: |
Berlin : Humboldt-Univ., Wirtschaftswiss. Fak. |
| Subject: | Unternehmen | Wiederkauf | Zufriedenheit |
| Extent: | 34 S. graph. Darst. |
|---|---|
| Series: | Betriebswirtschaftliche Diskussionsbeiträge. - Berlin : Humboldt-Univ., Wirtschaftswiss. Fak.. - Vol. 48 |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Literaturverz. S. 30 - 34 |
| Classification: | Unternehmensführung |
| Source: |
Persistent link: https://www.econbiz.de/10004890398