Saving for a Rainy Day… or a Trip to the Bahamas? How the Framing of Investment Communication Impacts Retail Investors
Year of publication: |
2021
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Authors: | Hillenbrand, Carola ; Saraeva, Anastasiya ; Money, Kevin ; Brooks, Chris |
Published in: |
British Journal of Management. - Wiley, ISSN 1467-8551, ZDB-ID 2025938-4. - Vol. 33.2021, 2 (04.01.), p. 1087-1109
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Publisher: |
Wiley |
Saved in:
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