Searching for experience on the web : an empirical examination of consumer behavior for search and experience goods
Peng Huang, Nicholas H. Lurie, & Sabyasachi Mitra
| Year of publication: |
2009
|
|---|---|
| Authors: | Huang, Peng ; Lurie, Nicholas H. ; Mitra, Sabyasachi |
| Published in: |
Journal of marketing. - Thousand Oaks, CA : Sage Publishing, ISSN 0022-2429, ZDB-ID 218318-3. - Vol. 73.2009, 2, p. 55-69
|
| Subject: | Produktinformation | Product information | Produktqualität | Product quality | Erfahrungsgüter | Experience goods | Informationsverhalten | Information behaviour | Internet |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003820596