Extent:
XVIII, 250 S.
graph. Darst.
21 cm
Series:
Type of publication: Book / Working Paper
Type of publication (narrower categories): Hochschulschrift ; Thesis
Language: German
Thesis:
Zugl.: Mainz, Univ., Diss., 2001
ISBN: 3-8244-7599-5
Classification: Marketing
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10001643623