Extent:
XLVIII, 365 S.
graph. Darst.
Series:
Schriftenreihe Schwerpunkt Marketing. - München : FGM-Verlag, ZDB-ID 260765-7. - Vol. 18
Type of publication: Book / Working Paper
Type of publication (narrower categories): Hochschulschrift
Language: German
Thesis:
Zugl.: Augsburg, Univ., Diss., 1980
ISBN: 3-88108-064-3
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10013427486