Selecting products through text reviews : an MCDM method incorporating personalized heuristic judgments in the prospect theory
Meng Zhao, Xinyuan Shen, Huchang Liao, Mingyao Cai
| Year of publication: |
2022
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| Authors: | Zhao, Meng ; Shen, Xinyuan ; Liao, Huchang ; Cai, Mingyao |
| Published in: |
Fuzzy optimization and decision making : a journal of modeling and computation under uncertainty. - Dordrecht [u.a.] : Springer Science + Business Media B.V., ISSN 1573-2908, ZDB-ID 2065595-2. - Vol. 21.2022, 1, p. 21-44
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| Subject: | Product selection | Online reviews | Multi-criteria decision making | Prospect theory | Probabilistic linguistic term set | Negativity bias | Heuristic judgments | Prospect Theory | Multikriterielle Entscheidungsanalyse | Multi-criteria analysis | Heuristik | Heuristics | Entscheidung | Decision | Entscheidung unter Unsicherheit | Decision under uncertainty | Konsumentenverhalten | Consumer behaviour | Experiment |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1007/s10700-021-09359-8 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013169483