Semiotics and leadership: making meaning for the young generation

Any research is actually performed with a view to the future and has a predictive nature. We study the past and the present in order to be prepared for the future. So we study for the generations to come; it is therefore important to know their expectations, worldview, interpretation of reality. Specialized literature has defined leadership and made the profile of the various types of leaders according to our experiences. What would be the profile of a good leader according to the criteria of the young? Do they correspond to our criteria? Semiotic investigation covers nowadays a wider cultural area and a wider range of domains and may help in getting an insight in the young construction of reality.