Extent:
XXVI, 387 Seiten
Illustrationen
21 cm x 14.8 cm, 537 g
Series:
Type of publication: Book / Working Paper
Language: German
ISBN: 978-3-658-16419-5 ; 3-658-16419-0 ; 978-3-658-16420-1
Other identifiers:
10.1007/978-3-658-16420-1 [DOI]
Classification: Marketing
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10011570441