Sequential sampling models of choice : some recent advances
Thomas Otter; Joe Johnson; Jörg Rieskamp; Greg M. Allenby; Jeff D. Brazell ...
| Year of publication: |
2008
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|---|---|
| Authors: | Otter, Thomas ; Johnson, Joe ; Rieskamp, Jörg ; Allenby, Greg M. ; Brazell, Jeff D. |
| Published in: |
Marketing letters : a journal of research in marketing. - Dordrecht [u.a.] : Springer, ISSN 0923-0645, ZDB-ID 1031012-5. - Vol. 19.2008, 3/4, p. 255-267
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| Subject: | Entscheidungstheorie | Decision theory | Kognition | Cognition | Marktforschung | Market research |
| Description of contents: | Description [doi.org] |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003774316