Serial innovators' processes : how they overcome barriers to creating radical innovations
Year of publication: |
2014
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Authors: | Griffin, Abbie ; Price, Raymond L. ; Vojak, Bruce A. ; Hoffmann, Nathan |
Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 43.2014, 8, p. 1362-1371
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Subject: | Radical innovation | Innovation | Product development process | Innovationsmanagement | Innovation management | Produktentwicklung | New product development |
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