Serious strategy for the makers of fun : analyzing the option to switch from pay-to-play to free-to-play in a two-stage optimal control model with quadratic costs
Year of publication: |
1 June 2018
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Authors: | Seidl, Andrea ; Caulkins, Jonathan P. ; Hartl, Richard F. ; Kort, Peter M. |
Published in: |
European journal of operational research : EJOR. - Amsterdam : Elsevier, ISSN 0377-2217, ZDB-ID 243003-4. - Vol. 267.2018, 2 (1.6.), p. 700-715
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Subject: | OR in entertainment | Optimal control | Multi-stage modeling | History-dependence | Video games business model | Kontrolltheorie | Control theory | Computerspiel | Video game | Geschäftsmodell | Business model |
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