Service design as an approach to implement the value cocreation perspective in new service development
Year of publication: |
February 2018
|
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Authors: | Yu, Eun ; Sangiorgi, Daniela |
Published in: |
Journal of service research : JSR. - Thousand Oaks, CA : SAGE Publications, ISSN 1094-6705, ZDB-ID 1490069-5. - Vol. 21.2018, 1, p. 40-58
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Subject: | Service Design | value cocreation | new service development | Innovation | Dienstleistungsinnovation | Service innovation | Dienstleistung | Services | Betriebliche Wertschöpfung | Value creation | Unternehmensdienstleistung | Business services | Dienstleistungssektor | Service industry | Innovationsmanagement | Innovation management | Produktentwicklung | New product development |
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