Service design visualization tools for supporting servitization in a machine tool manufacturer
Year of publication: |
May 2018
|
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Authors: | Iriarte, Ion ; Hoveskog, Maya ; Justel, Daniel ; Val, Ester ; Halila, Fawzi |
Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 71.2018, p. 189-202
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Subject: | Werkzeugmaschine | Machine tool | Visualisierung | Visualization | Produktgestaltung | Product design | Industrie | Manufacturing industries | Leistungsbündel | Bundling strategy |
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