Service-dominant logic and nonprofit organizations : a value creation perspective
Renata Klafke, Osten Flávio Von Der, Simone R. Didonet, and Ana Maria M. Toaldo
| Year of publication: |
2021
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|---|---|
| Authors: | Klafke, Renata ; Von Der Osten, Flávio ; Didonet, Simone Regina ; Toaldo, Ana Maria Machado |
| Published in: |
Journal of nonprofit & public sector marketing. - Philadelphia, Pa. : Routledge, Taylor & Francis Group, ISSN 1540-6997, ZDB-ID 2069730-2. - Vol. 33.2021, 1, p. 65-83
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| Subject: | marketing theory | Nonprofit organizations | SDLogic | Nonprofit-Organisation | Nonprofit organization | Service-Dominant Logic | Service-dominant logic | Betriebliche Wertschöpfung | Value creation | Marketingtheorie | Marketing theory | Nonprofit-Marketing | Nonprofit marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/10495142.2019.1668327 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012423891