Service innovation in e-commerce last mile delivery : mapping the e-customer journey
Year of publication: |
2019
|
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Authors: | Vakulenko, Yulia ; Shams, Poja ; Hellström, Daniel ; Hjort, Klas |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 101.2019, p. 461-468
|
Subject: | e-Commerce | Last mile delivery | Service innovation | e-Customer | Customer journey | Customer experience | Electronic Commerce | E-commerce | Online-Handel | Online retailing | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour | Dienstleistung | Services | Lieferantenmanagement | Supplier relationship management | Kundenservice | Customer service | Innovation |
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