Service pricing and charging strategy for video platforms considering consumer preferences
| Year of publication: |
2026
|
|---|---|
| Authors: | Liu, Xuwang ; Zhou, Biying ; Qi, Wei ; Wang, Junwei |
| Published in: |
International transactions in operational research : a journal of the International Federation of Operational Research Societies. - Oxford : Wiley-Blackwell, ISSN 1475-3995, ZDB-ID 2019815-2. - Vol. 33.2026, 1, p. 567-602
|
| Subject: | bundled sales model | consumer preferences | freemium model | Hotelling model | service pricing | Konsumentenverhalten | Consumer behaviour | Preismanagement | Pricing strategy | Leistungsbündel | Bundling strategy | Hotellerie | Hotel industry | Hotelling-Modell | Preisdifferenzierung | Price discrimination |
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