Servitization and firm performance : a p-curve analysis
Hengky Latan, Ana Beatriz Lopes de Sousa Jabbour, Charbel Jose Chiappetta Jabbour, Murad Ali, and Moacir Godinho Filho
| Year of publication: |
2025
|
|---|---|
| Authors: | Latan, Hengky ; Jabbour, Ana Beatriz Lopes de Sousa ; Chiappetta Jabbour, Charbel José ; Ali, Murad ; Godinho Filho, Moacir |
| Published in: |
The journal of business & industrial marketing. - Bradford : Emerald, ISSN 2052-1189, ZDB-ID 2019934-X. - Vol. 40.2025, 1, p. 156-172
|
| Subject: | Firm performance | P-curve analysis | P-hacking | Servitization | Unternehmenserfolg | Leistungsbündel | Bundling strategy | Industrie | Manufacturing industries |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/JBIM-07-2023-0392 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015206986