Should food manufacturers care about country-of-origin effect? : an experimental study based on chocolate tasting
Year of publication: |
2008
|
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Authors: | Camgoz, Selin Metin ; Ertem, Pelin Sürücü |
Published in: |
Journal of food products marketing. - Binghamton, NY : Food Products Pr., ISSN 1045-4446, ZDB-ID 1132941-5. - Vol. 14.2008, 1, p. 87-105
|
Subject: | Internationales Marketing | International marketing | Internationaler Markt | International market | Süßwaren | Confectionery | Herkunftsbezeichnung | Designation of origin | Konsumentenverhalten | Consumer behaviour | Türkei | Turkey |
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