Small and medium sized enterprises' engagement with social media for corporate communication
Year of publication: |
2021
|
---|---|
Authors: | Oni, Oluwasola |
Published in: |
Strategic corporate communication in the digital age. - Bingley, UK : Emerald Publishing, ISBN 978-1-80071-265-2. - 2021, p. 217-234
|
Subject: | Social Media | SMEs | Technology | Corporate Communication | Adoption | Innovation Diffusion | KMU | SME | Social Web | Social web | Innovationsdiffusion | Innovation diffusion | Öffentlichkeitsarbeit | Public relations |
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