Social media big data analytics for demand forecasting : development and case implementation of an innovative framework
Rehan Iftikhar, Mohammad Saud Khan
| Year of publication: |
2020
|
|---|---|
| Authors: | Iftikhar, Rehan ; Khan, Mohammad Saud |
| Published in: |
Journal of global information management : an official publication of the Information Resources Management Association. - Hershey, Pa. : IGI Global, ISSN 1062-7375, ZDB-ID 1422307-7. - Vol. 28.2020, 1, p. 103-120
|
| Subject: | Apparel Supply Chain | Bass Emotion Model | Big Data | Demand Forecasting | Emotion Enhanced Model | Sentiment Analysis | Social Media | Supply Chain Management | Social Web | Social web | Lieferkette | Supply chain | Big data | Emotion | Prognoseverfahren | Forecasting model | Data Mining | Data mining | Nachfrage | Demand |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.4018/JGIM.2020010106 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012183259