Social media marketing in the self-media era : a self-experiment on TikTok
Giovanni Aytan
| Year of publication: |
[2021]
|
|---|---|
| Authors: | Aytan, Giovanni |
| Publisher: |
Zürich : Lit |
| Subject: | Marketing | Social Web | Social web |
| Extent: | 38 pages illustrations 21 cm |
|---|---|
| Series: | Internet economics. - Berlin : LIT, ZDB-ID 2745599-3. - Vol. volume 12 |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Includes bibliographical references (pages 33-38) |
| ISBN: | 978-3-643-91386-9 ; 3-643-91386-9 ; 978-3-643-96386-4 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012704088