Social media: Where customers air their troubles : how to respond to them?
Year of publication: |
2021
|
---|---|
Authors: | Larsen, Nils Magne ; Alemu, Mohammed Hussen ; Menon, R. G. Vishnu ; Fagerstrøm, Asle |
Published in: |
Journal of Innovation & Knowledge (JIK). - Amsterdam : Elsevier, ISSN 2444-569X. - Vol. 6.2021, 4, p. 257-267
|
Publisher: |
Amsterdam : Elsevier |
Subject: | Airline | Customer complaints | Service recovery | Social customer care | Social media |
Type of publication: | Article |
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Type of publication (narrower categories): | Article |
Language: | English |
Other identifiers: | 10.1016/j.jik.2021.07.001 [DOI] 1780187513 [GVK] hdl:10419/260971 [Handle] |
Classification: | L93 - Air Transportation ; M30 - Marketing and Advertising. General ; M31 - Marketing ; O33 - Technological Change: Choices and Consequences; Diffusion Processes ; Z13 - Social Norms and Social Capital ; z33 |
Source: |
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