HI&I SPECIAL FOCUS - Competitive Strategies for Antimicrobial Manufacturers, Part Two - An industry expert offers an overview of specific issues concerning appropriate product placement and increasing awareness of competitive marketing in the antimicrobial arena.
| Year of publication: |
2001
|
|---|---|
| Authors: | Paulson, Daryl S. |
| Published in: |
Soap & cosmetics : new ideas for successful product development. - Melville, NY, ISSN 0091-1372, ZDB-ID 14646638. - Vol. 77.2001, 12, p. 66-67
|