Special issue: mobile marketing
[ed.: Jonathan Reynolds]
| Alternative title: | Mobile marketing Mobile marketing |
|---|---|
| Year of publication: |
2007
|
| Other Persons: | Reynolds, Jonathan (contributor) |
| Published in: |
Journal of targeting, measurement and analysis for marketing. - Basingstoke : Palgrave Macmillan, ISSN 0967-3237, ZDB-ID 2189090-0. - Vol. 16.2007/08,1
|
| Publisher: |
Basingstoke : Palgrave Macmillan |
| Subject: | Marketing | Electronic Commerce | Mobilität <Marketing> |
| Extent: | 95 S. Ill., graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Enth. 8 Beitr.. - Literaturangaben |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004933246