Special issue on: innovative technologies in the era of digital marketing and e-commerce
guest editors: Dr. Ioannis Nanos and Prof. Dr. Alexander Tsipoulanidis
| Alternative title: | Innovative technologies in the era of digital marketing and e-commerce |
|---|---|
| Year of publication: |
[2022]
|
| Other Persons: | Nanos, Ioannis (ed.) ; Tsipoulanidis, Alexander (ed.) |
| Publisher: |
Olney, Bucks : Inderscience Enterprises |
| Subject: | Electronic Commerce | E-commerce | Digitalisierung | Digitization | Innovation | Online-Marketing | Internet marketing | Online-Handel | Online retailing | Technischer Fortschritt | Technological change |
| Extent: | 1 Online-Ressource (circa 185 Seiten) Illustrationen |
|---|---|
| Series: | International journal of technology marketing : IJTMkt. - Olney, Bucks : Inderscience Enterprises, ISSN 1741-8798, ZDB-ID 2421416-4. - Vol. volume 16, issue 1/2 (2022) |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Aufsatzsammlung |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013258214