Special issue on the use of foreign language in consumer marketing
Anthony Di Benedetto
| Alternative title: | The use of foreign language in consumer marketing |
|---|---|
| Year of publication: |
[2021]
|
| Other Persons: | Di Benedetto, C. Anthony (ed.) |
| Publisher: |
[Philadelphia, Pa.] : Taylor & Francis |
| Extent: | 1 Online-Ressource (Seite 369-491) Illustrationen |
|---|---|
| Series: | Journal of international consumer marketing. - Philadelphia, PA : Routledge, Taylor & Francis Group, ISSN 1528-7068, ZDB-ID 2069279-1. - Vol. volume 33, issue 4 (2021) |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Aufsatzsammlung |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012607780