Sport spectator adoption of technological innovations : a behavioral reasoning analysis of fan experience apps
Sebastian Uhrich
| Year of publication: |
2022
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|---|---|
| Authors: | Uhrich, Sebastian |
| Published in: |
Sport management review. - Abingdon : Routledge, Taylor & Francis Group, ISSN 1441-3523, ZDB-ID 2105257-8. - Vol. 25.2022, 2, p. 275-299
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| Subject: | Sport fans | innovation adoption | innovation resistance | mobile applications | spectators | team sport | Konsumentenverhalten | Consumer behaviour | Innovation | Innovationsakzeptanz | Innovation adoption | Mobile Anwendung | Mobile application | Innovationsdiffusion | Innovation diffusion | Sportmarketing | Sports marketing | Profisport | Professional sports | Sport | Sports | Sportveranstaltung | Sport event |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/14413523.2021.1935577 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013257639