Standing out in the crowd : the effect of information clutter on consumer attention for front-of-pack nutrition labels
Year of publication: |
2013
|
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Authors: | Bialkova, Svetlana ; Grunert, Klaus G. ; Trijp, Hans van |
Published in: |
Food policy : economics planning and politics of food and agriculture. - Amsterdam [u.a.] : Elsevier, ISSN 0306-9192, ZDB-ID 194840-4. - Vol. 41.2013, p. 65-74
|
Subject: | Consumers | Attention | Nutrition labels | Information density | Package design optimization | Konsumentenverhalten | Consumer behaviour | Japan | Warenkennzeichnung | Product labelling | Produktinformation | Product information |
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