Stop arguing! : how childhood exposure to interparental conflict affects consumer response toward product review dispersion
Mengmeng Liu, Maureen Morrin, Boyoun Grace Chae
| Year of publication: |
2022
|
|---|---|
| Authors: | Liu, Mengmeng ; Morrin, Maureen ; Chae, Boyoun |
| Published in: |
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy. - Amsterdam : Elsevier, ISSN 0167-8116, ZDB-ID 622691-7. - Vol. 39.2022, 4, p. 1093-1107
|
| Subject: | Interparental conflict | Review dispersion | Interpersonal arguments | Conflict avoidance | Konsumentenverhalten | Consumer behaviour | Konflikt | Conflict | Politischer Konflikt | Political conflict | Betrieblicher Konflikt | Workplace conflict | Kinder | Children |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.ijresmar.2022.02.006 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013471063