Strategic groups, competitive groups and performance within the UK pharmaceutical industry: improving our understanding of the competitive process
Year of publication: |
2007
|
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Authors: | Leask, Graham ; Parker, David |
Published in: |
Strategic management journal. - Chichester [u.a.] : Wiley, ISSN 0143-2095, ZDB-ID 164405-1. - Vol. 28.2007, 7, p. 723-745
|
Subject: | Pharmaindustrie | Pharmaceutical industry | Wettbewerbsstrategie | Competitive strategy | Performance-Messung | Performance measurement | Großbritannien | United Kingdom |
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