Strategic implementation of environmentally friendly innovation of small and medium-sized enterprises in Indonesia
Muinah Fadhilah, Andriyansah
| Year of publication: |
2017
|
|---|---|
| Authors: | Fadhilah, Muinah ; Andriyansah |
| Published in: |
European research studies. - Piraeus : [Verlag nicht ermittelbar], ISSN 1108-2976, ZDB-ID 2479315-2. - Vol. 20.2017, 4B, p. 134-148
|
| Subject: | market orientation | value co-creation | green product innovation | marketing performance | KMU | SME | Innovation | Marketingmanagement | Marketing management | Öko-Produkt | Sustainable product | Indonesien | Indonesia | Kundenintegration | Customer integration | Produktentwicklung | New product development | Umweltmanagement | Environmental management | Marketing | Unternehmenserfolg | Firm performance | Innovationsmanagement | Innovation management |
freely available
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012219534