Strategic Implementation of 'Everyday Low Price' in Electronic Markets : A Study of Airline Pricing on the Internet
| Year of publication: |
[2014]
|
|---|---|
| Authors: | Sin, Raymond G. |
| Other Persons: | Chellappa, Ramnath (contributor) ; Siddarth, Sivaramakrishnan (contributor) |
| Publisher: |
[2014]: [S.l.] : SSRN |
| Subject: | Electronic Commerce | E-commerce | Preismanagement | Pricing strategy | Fluggesellschaft | Airline | Internet | Preiswettbewerb | Price competition | Online-Handel | Online retailing |
| Description of contents: |
An Everyday Low Price (ED ...
|
freely available
| Extent: | 1 Online-Ressource (47 p) |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments July 27, 2009 erstellt |
| Other identifiers: | 10.2139/ssrn.989849 [DOI] |
| Classification: | M3 - Marketing and Advertising ; C4 - Econometric and Statistical Methods: Special Topics ; L1 - Market Structure, Firm Strategy, and Market Performance ; L9 - Industry Studies: Transportation and Utilities |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012709423