Strategic modularity and the architecture of multinational firm
Year of publication: |
2013
|
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Authors: | McDermott, Gerald A. ; Mudambi, Ram ; Parente, Ronaldo Couto |
Published in: |
Global strategy journal : GSJ. - Hoboken, NJ : Wiley, ISSN 2042-5791, ZDB-ID 2667408-7. - Vol. 3.2013, 1, p. 1-7
|
Subject: | Multinationales Unternehmen | Transnational corporation | Betriebliche Wertschöpfung | Value creation | Innovationsmanagement | Innovation management | Produktentwicklung | New product development | Outsourcing | Modularisierung | Modularity | Unternehmensorganisation | Business organization | Lieferantenmanagement | Supplier relationship management |
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