Strategy and management in Asia Pacific
Year of publication: |
1999
|
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Authors: | Lasserre, Philippe ; Schütte, Hellmut |
Publisher: |
London [u.a.] : McGraw-Hill |
Subject: | Asiatisch-Pazifischer Raum | Marketing | Strategisches Management | Fallstudiensammlung |
Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
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Marketing communications industry : entrepreneurial case studies
Jain, Gautam Raj, (2008)
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Implementing e-commerce strategies : a guide to corporate success after the dot.com bust
Epstein, Marc J., (2004)
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Strategic management of services : framework and cases
Das, Ranjan, (1997)
- More ...
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Books Reviewed - Strategy and Management in Asia Pacific
Lasserre, Philippe, (2000)
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Strategy and management in Asia Pacific
Lasserre, Philippe, (1999)
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Strategies for Asia Pacific : meeting new challenges
Lasserre, Philippe, (2006)
- More ...