Extent: | xiv, 231 Seiten Illustrationen |
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Type of publication: | Book / Working Paper |
Language: | English |
Notes: | Includes bibliographical references and index Introducing the strategy concept -- Thinking strategically and the 'why' of strategy -- Macro and industry contexts -- Industry contexts - the 'where' of strategy -- The 'how' of strategy: Resources, capabilities and culture -- Protecting resources and capability advantages -- Overcoming inertia to change capabilities -- Organisational learning, ambidexterity and strategic innovation -- Making the value proposition a viable business model -- The 'what' of strategy: viable and valuable strategic alternatives -- Evaluating the 'what' of strategy -- Strategic contexts: when specific circumstances matter. |
ISBN: | 978-1-032-51029-3 ; 978-1-032-51030-9 ; 978-1-003-40076-9 |
Other identifiers: | 10.4324/978-1-003-40076-9 [DOI] |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015191193