Extent:
XI, 353 S.
24cm
Series:
Type of publication: Book / Working Paper
Type of publication (narrower categories): Bibliographie
Language: English
Notes:
Includes bibliographical references
ISBN: 1-598-69271-2 ; 978-1-598-69271-6
Classification: Marketing
Source:
Persistent link: https://www.econbiz.de/10004893531