Study of market orientation intelligence generation and organizational variable : in the context of emerging economy market
| Year of publication: |
2015
|
|---|---|
| Authors: | Bhattacharyya, Som Sekhar ; Jha, Sumi |
| Published in: |
International journal of commerce and management. - Bingley [u.a.] : Emerald, ISSN 1056-9219, ZDB-ID 2473956-X. - Vol. 25.2015, 4, p. 699-710
|
| Subject: | Organizational change | Creative process engagement - problem identification | Leader monitoring | Market orientation intelligence generation | Organizational support for innovation | Transformational leadership articulating a vision | Organisatorischer Wandel | Führungsstil | Leadership style | Marketingmanagement | Marketing management | Kreativität | Creativity | Intelligenz | Intelligence | Marketing |
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