Supply chain segmentation in the sporting good industry
| Year of publication: |
2014
|
|---|---|
| Authors: | Roscoe, Samuel ; Baker, Peter |
| Published in: |
International journal of logistics : research and applications. - Abingdon : Taylor & Francis, ISSN 1367-5567, ZDB-ID 1401605-9. - Vol. 17.2014, 2, p. 136-155
|
| Subject: | supply chain segmentation | demand chain management | retail | marketing | sporting goods industry | Lieferkette | Supply chain | Sportartikelbranche | Sporting goods industry | Marktsegmentierung | Market segmentation | Einzelhandel | Retail trade | Sportartikel | Sports equipment | Deutschland | Germany |
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