Sustaining online shopping : moderating role of online shopping motives
Year of publication: |
2010
|
---|---|
Authors: | Liu, Chuanlan ; Forsythe, Sandra |
Published in: |
Journal of internet commerce. - Binghamton, NY: Haworth Press, ISSN 1533-2861, ZDB-ID 2136900-8. - Vol. 9.2010, 2, p. 83-103
|
Subject: | Online-Handel | Online retailing | Konsumentenverhalten | Consumer behaviour | Innovationsakzeptanz | Innovation adoption | Prospect Theory | Prospect theory | USA | United States |
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