Switching behavior of U.S. mobile phone service customers after providers shift from contract to no contract mobile phone service plans
Year of publication: |
November 2016
|
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Authors: | Tesform, Goitom ; Birch, Nancy J. ; Culver, Jeffrey N. |
Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 33.2016, p. 154-163
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Subject: | Switching barriers | Service retailing | Age groups | Mobile phone services | Technology leadership | Upgrade services | Mobile phone provider's shift | Norwegen | Norway | Konsumentenverhalten | Consumer behaviour | Mobiltelefon | Mobile phone | Mobilkommunikation | Mobile communications | Telekommunikationssektor | Telecommunications industry | Dienstleistungsqualität | Service quality |
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