SYMPOSIUM - NEW TRENDS IN INTERNATIONAL AND MULTICULTURAL MANAGEMENT - A Measure of Export Market Orientation: Scale Development and Cross-cultural Validation
Year of publication: |
1999
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Authors: | Cadogan, John W. ; Diamantopoulos, Adamantios ; Pahud de Mortanges, Charles |
Published in: |
Journal of international business studies : JIBS ; a publication of the Academy of International Business and the Western Business School. - Basingstoke, Hampshire : Palgrave Macmillan, ISSN 0047-2506, ZDB-ID 410609x. - Vol. 30.1999, 4, p. 689-708
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