SYSTEMATIC NEW PRODUCT DEVELOPMENT / GORDEN DOUGLAS; PHILIP KEMP AND JEREMY COOK
| Alternative title: | SYSTEMATIC NEW PRODUCT DEVELOPMENT |
|---|---|
| Year of publication: |
1978
|
| Authors: | Douglas, Gordon ; Kemp, Philip ; Cook, Jeremy |
| Publisher: |
LONDON : ASSOCIATED BUSINESS PROGRAMMES |
| Extent: | VII, 173 S. |
|---|---|
| Type of publication: | Book / Working Paper |
| Source: |
Persistent link: https://www.econbiz.de/10004007125