Teaching managerial economics : spreadsheet exercises integrate economics within the business curriculum
Year of publication: |
2013
|
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Authors: | Heath, Will Carrington ; Underwood, James H. ; Watson, John K. |
Published in: |
Advances in management & applied economics. - Christchurch, New Zealand : Scientific Press International Limited, ISSN 1792-7552, ZDB-ID 2614240-5. - Vol. 3.2013, 4, p. 249-256
|
Subject: | managerial economics | teaching | spreadsheets | business education | pricing | marketing | production | Lehrplan | Curriculum | Betriebswirtschaftsstudium | Graduate business education | Betriebswirtschaftslehre | Business economics | Wirtschaftspädagogik | Business and economics education | Wirtschaftsstudium | Graduate economics education | Wirtschaftshochschule | Economics department | Didaktik | Didactics | Ökonomische Bildung | Economic education |
Extent: | graph. Darst. |
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Type of publication: | Article |
Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
Language: | English |
Notes: | Systemvoraussetzungen: Acrobat Reader |
Classification: | A12 - Relation of Economics to Other Disciplines ; A22 - Undergraduate ; M10 - Business Administration. General ; M11 - Production Management ; M21 - Business Economics ; M31 - Marketing |
Source: | ECONIS - Online Catalogue of the ZBW |
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