Teaching the online marketing research course for MBA students
Year of publication: |
2021
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Authors: | Peterson, Mark |
Published in: |
Journal of marketing education : JME. - Thousand Oaks, Calif. : Sage, ISSN 1552-6550, ZDB-ID 2020298-2. - Vol. 43.2021, 3, p. 371-385
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Subject: | community of inquiry | critical thinking | experiential learning techniques | management learning model | marketing research | MBA | online/distance education | presence | Marktforschung | Market research | Betriebswirtschaftsstudium | Graduate business education | Studierende | Students | Lehrplan | Curriculum | Wirtschaftsstudium | Graduate economics education | Social Web | Social web | E-Learning | E-learning |
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