Extent:
X, 767 S
graph. Darst
25 cm
Series:
Type of publication: Book / Working Paper
Type of publication (narrower categories): Lehrbuch ; Sammelwerk ; Collection of articles of several authors
Language: German
Notes:
Includes references and index
Literaturangaben
ISBN: 3540641742
Classification: Marketing
Source:
ECONIS - Online Catalogue of the ZBW