Technology attachment, e-Attitude, perceived value, and behavioral intentions towards Uber-ridesharing services : the role of hedonic, utilitarian, epistemic, and symbolic value
Year of publication: |
2022
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Authors: | Hasan, Abdulla Al-Towfiq |
Published in: |
Journal of contemporary marketing science. - Bingley : Emerald, ISSN 2516-7499, ZDB-ID 2952865-3. - Vol. 5.2022, 3, p. 239-265
|
Subject: | Behavioral intentions | E-Attitude | Perceived value | Technology attachment | Uber-ridesharing services | Konsumentenverhalten | Consumer behaviour | Dienstleistungsqualität | Service quality | Soziale Werte | Social values | Kundenwert | Customer value |
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